Crazy “Pilot’s” Bold Vision
Suddenly, the whole plane erupted in laughter.
It was one of those truly hilarious moments you experience when you least expect them.
No-one could have expected the pilot’s explanation for our lengthy standstill right after landing.
Brilliant!
It reminded me of this story about Colin Marsh Marshall, Baron Marshall of Knightsbridge – a British businessman, and member of the House of Lords (Usually a sure sign of a hopelessly inaccurate grasp of reality and very poor understanding of business principles, but I hear they have random moments of lucidity… Often after a few alcoholic drinks… Sorry, rant over.)
In 1983, he became British Airways’ “pilot” – well, CEO.
NOT a nice gift at the time.
Employees and customers were all unhappy.
So what did Marshall logically declare?
“We are the world’s favorite airline.”
Of course, most employees thought he was crazy. But whenever they disagreed, he’d reply: “That may be so, but your job is to make it true.”
Beside BA’s current situation (and beside the fact the story was probably embellished for PR purposes), the idea is powerful…
His “crazy” bold vision became a challenge and a worthy goal. (They sort of pulled it off for a time too.)
The more compelling the image of the future, the more positive the outcome.
So what’s YOUR “crazy” bold vision of your internet business?
Until next time, enjoy Life.
Yann
PS: Oh, about the pilot’s announcement… Well, BA’s many “dirty tricks” to try and get Virgin out of the airline business are rather legendary in the UK… And how did our Virgin Airlines pilot explain our delay? “Ladies and Gentlemen, I am terribly sorry to keep you waiting. There’s an old and dirty British Airways Airbus right in front of us… As soon as they work out what they’re doing, we’ll get moving.”








:-)
Great to see you blogging again. Great post!
Anthony
http://www.anthonylemme.com
It’s awesome to be here again Yann.
I remember all that BA / Virgin craziness. Good to see that they’re making light of it!
This is a cool message. I like big bold, colourful visions. If you’re gonna have a dream you might as well make it an exciting one!
Hi Yann,
Welcome back! Good to see you with us again :-)
Awesome post with a superb message
Super-ADVANCED Persuasion Techniques & Influence Training Proven to Quickly Create a Flood of Money?Constantly & Continuously Flowing into YOUR?Bank Account Like the Niagara Falls…?100% GUARANTEED!!
Discover Secret Persuading Skills that Work Like Magic by Tapping Into the Psychology of the Mind with The Worlds Leading Persuasion Expert Duane Cunningham!
Yann,
Welcome back!
>
how did our Virgin Airlines pilot explain our delay? “Ladies and Gentlemen, I am terribly sorry to keep you waiting. There’s an old and dirty British Airways Airbus right in front of us… As soon as they work out what they’re doing, we’ll get moving.”
>
That’s FUNNY!
John Ho
Numerology Expert Helps Understanding Personality for Better Influence & Persuasion (WordPress Blog)
Numerology Expert Birthday Numeroscope (Vox Blog)
Numerology Expert Helps Understanding Personality for Better Influence & Persuasion
Yann,
Tahnks for that post, funny stuff.
Lynn
Success Strategies For Life
You’re back! Cool. very funny stuff to illustrate a great message.
Don Shepherd
Central Oregon Expert
Yann,
Indeed, we’ve got to have a vision for where we want our businesses to go, else the business might wind up somewhere we don’t want it to be (like in the crapper). Great post!
Health, Fitness — Darryl Pace
Fitness Product Review
Yann,
Great to see you posting again! Loved the story.
Pam
I loved the story. It was great how you started the story by saying the whole plane erupted in laughter and then kept us in suspense until the end to tell us why. Nice to see you back!
Lisa McLellan
Babysitting Tips, Babysitting Services – Babysitters, Nannies, and Au-pairs